There is an increasing impression that more Estate Agents are engaging in a combination of Overvaluing and Under-Feeing. Telling someone that their House is worth more than it really is is a good way of getting someone hooked. Similarly, quoting what on the face of it seems to be a low fee appeals to the bargain-hunter in all of us. In reality both practises are bad for those who are serious about selling their Property. Bringing a Property to the market at a bloated price can have only one effect and that is to alienate prospective Purchasers. Cheap fees mean a penny-pinching approach to Client Care and Marketing. In a difficult market serious sellers need to be savvy about their choice of Estate Agent.